A leading automotive eCommerce company in the USA with a catalogue containing more than 50,000 premium car parts, this company was focused on delivering high-quality car parts to a massive customer base. Despite the depth of its inventory, the company was experiencing critical visibility and trust issues that prevented it from making the most of organic search and conversion.
The client was struggling with multiple technical and operational challenges, which were having a direct impact on search visibility, user trust and backend efficiency.
Following implementation, the client saw measurable results in the areas of SEO performance, user trust and operational efficiency.
All sitemaps including image sitemaps are now properly indexed, and it will really improve our overall search visibility.
Sometimes, missing and previously listed products are now visible via the Google Search results pages (SERPs), increasing appeal and engagement.
Trustpilot reviews are successfully integrated and displayed to improve credibility, but with no extra API costs.
Improved image visibility and indexing have led to more increases of clicks and impressions from organic search.
Git implementation simplified the process of deployment and enhanced the process of code management.
Zoho Books integration streamlined the use of automation in accounting workflows, saving time and preventing errors in the process.
The custom Trustpilot solution removed the need for costly external tools.
The custom module made the handling of the review reporting accurate and without duplication problems.
Magento Luma Theme
Magento 2 Open Source
MySQL
Google Search Console
Google Analytics
Zoho Books
Custom Trustpilot Module
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