Helping an automotive parts retailer resolve critical issues with sitemap crawling, regain image visibility for SERPs and launch a low-cost custom Trustpilot integration for Magento 2.
An automotive eCommerce platform in the US market with a catalogue of about 50,000 car parts. Despite having a fully stocked items coverage, the business had to confront constant technical and SEO issues that were directly impacting the online visibility and trustworthiness of customers. VT Netzwelt worked with the client to correct issues with sitemap crawling, product image disappearing from Google search results. The complete customization of a Trustpilot review module, all while collaborating closely with their in-house Magento developer.
The client was looking for a technology partner who could diagnose and resolve deep-seated SEO and integration issues without interfering with their existing setup of the Magneto e-commerce system. Our team stepped in to run point implementation, from the technical audit to implementation
We worked directly with the support team at Google Search Console to fix issues of sitemap crawling failures and get the sitemaps, including image sitemaps, submitted and indexed. Product image URL problems due to the client side updates of filenames are identified and fixed to resort to regular SERP visibility. Using the Trustpilot API only minimally, a fully custom Trustpilot module was created, which offers minimal costs since it is used to display the reviews in a flexible slider on the product detail pages.
Zoho Books was integrated to process accounting operations more efficiently and Git to standardize the code deployment process throughout the team. All solutions were scoped to fit into the client’s budget and technical constraints with careful coordination being maintained throughout with their in-house Magento developer.
Direct partnership with Google Search Console Support across several cycles of submission made sure all sitemaps were submitted. This includes the image sitemaps, were correctly crawled and indexed, retrieving the store's organic search presence.
Root cause analysis of the image URL changes helped the team to fix and optimise all affected product image paths and brought back the visibility of these products in search results.
A fully custom review module was developed without having the option of the official Trustpilot API, which provided aggregate ratings, flexible slider display and admin controls to manage reviews.
Zoho Books integration automated accounting workflows, and implementing Git did the same for standardizing the code they deploy, both were improving efficiency and being able to do ongoing SEO and development work.
Increased clicks and impressions of SEO-optimized products were supported by Google Search Console and Merchant Centre data following the fixes to assert sustained organic growth.
Magento Luma Theme
Magento 2 Open Source
MySQL
Google Search Console
Google Analytics
Zoho Books
Custom Trustpilot Module
Git
Magento Luma Theme
Magento 2 Open Source
MySQL
Google Search Console
Google Analytics
Zoho Books
Custom Trustpilot Module
Git
What Makes Us The Buzz of Tech Town?
They have very well-structured teams and processes.
VT Netzwelt has successfully launched a new website for the client, much to their delight. The team is highly organized and receptive to feedback, and internal stakeholders are particularly impressed with the service provider's vast technical knowledge.
Aga Strzelecka
Ecommerce Project Manager, EZ Living Furniture
Right from the start, I felt safe working with VT Netzwelt.
VT Netzwelt delivered a site redesign that launched the platform to the top three search results for competitive keywords. Through consistent SEO efforts, they’ve kept it highly ranked and boosting revenue for almost six years. Highly versatile, the team can deftly change course to pursue new goals.
Anonymous
CEO, CollegeScholarships.com
have worked with Netzwelt team for the past two years on three large-scale apps
they consistently delivered fantastic results. They are extremely responsive to all inquiries and work tirelessly to deliver a fantastic project. Because of their efforts, my app is ranked in the top 10 on 7 different search terms on iTunes. As always, thanks!
Matthew Ohm
CEO
…we share a high level of trust. If they tell me something should be done a certain way, I follow their advice.
VT Netzwelt provides accurate quotes and time estimates, allowing internal teams to better plan for new features. The team is reliable and has cultivated a strong, trusting relationship throughout the engagement. Transparency and regular communication are hallmarks of their work.
Florian Metz
Managing Director, MeineSpielzeugkiste
"I rest easy knowing that I have VT Netzwelt backing me up."
In addition to strengthening the overall quality of the mobile apps, VT Netzwelt has grown to assume the responsibility of maintaining and updating the products. With a wealth of valuable development experience, they have proven to be a reliable vendor that strives to provide standout service.
Anonymous
Owner, Meal Planning Service
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